138th INTA (International Trademark Association) just passed by, and HongFangLaw was there for you
03 June 2016
This year INTA was a huge success both in terms of participation and achievements, and topic discussed during the event, all in order to push forward the Intellectual Property practice globally.
International expert have taken part to the event and shared their insights on their own countries IP regulations and news.
HongFangLaw was part of the event, represented by our firm partners, Nikita Xue, Tiger Zhao, Eric Su and Irene Zeng.
Nikita Xue had a very active part in this year INTA as she was selected as member for International Trademark Association, Bulletin Committee, 2016-2017.
For this reason, we would like to give you in this report a short insight of what happened in this year INTA, also redirecting you to the news service of the INTA bulletin, in order to provide you with as many information as possible.
During the first day, 21st of May, the INTA has focused its attention to the problem of counterfeit, which lead to multiple talk sessions, in order to tackle the problem at its core. Multiple countries have brought their own solutions to the problem and experience on the matter.
You can read more on the INTA news bulletin related to the day here: Link
The second day, 22nd of May, the INTA focused more on the big issues founded in Asia and Africa, principally related to Trademark. Issues have been discussed around privacy and infractions in the Trademark industry in India, China and multiple African countries.
You can read more on the INTA news bulletin related to the day here: Link
The third day, 23rd of May, had instead a focus more on the company organization, both of legal firms around the globe, but also at big corporates. Suggestions on the correct or best approaches on how to build a respected team and how to protect one own company from fraud. Also how to create a good brand, with the support of the IP practice. In addition, was discussed how to deal with the online and internet presence of one own company.
You can read more on the INTA news bulletin related to the day here: Link
On the fourth day, 24th of May, were tackled issues related to non-traditional marks; how to deal with new inventions and how to protect the brand in the IP practice. A focus was made on the customs coming from Asian countries, as well as how to protect one company products with IP in a 3d printed future.
You can read more on the INTA news bulletin related to the day here: Link
Finally the last day of the INTA came about, 25th of May, were there was a discussion about ARIPO to call on users to try its improved system. Speakers pushed companies to pursue enforcement and anticounterfeiting practices. In addition, there were news on the front of the Chinese trademark laws that were promulgate 2 years ago, and on how they affected the market.
You can read more on the INTA news bulletin related to the day here: Link
Thank you for sticking with us during the report; we believe that the more information are shared inside the IP practice community, the best it is for the whole community.
If you would like some more personalized review of the event from one of our company partners, please kindly let us know by writing to: public.relation@hongfanglaw.com. Thank you.
